Denmark's most sustainable growth partner.

The internet emits more CO2 than the airline industry. We have a responsibility.

How we raise the bar

We have planted 3019 trees in Herning, Denmark, to reduce our CO2 emissions and fight climate change. As an online marketing agency, we are aware of our contribution to climate change and we want to raise visibility in our industry by taking steps to minimize our impact.
Each of the 3019 trees we have planted absorbs approximately 8 kg of CO2 per year, which equates to a total reduction of approximately 25 tons of CO2 per year.

See our certificate here:

To put it all into perspective
we can tell you that:

Facebook advertising

A single Facebook ad viewed 1000 times emits approximately 40 grams of CO2.

That equates to approximately 625,000 Facebook ads served 1000 times per year to emit 25 tons of CO2.

Every time a business displays a Facebook ad, consider that the trees we’ve planted are helping to reduce the CO2 emissions your advertising generates.

Google advertising

A single Google AdWords ad served 1000 times emits approximately 20 grams of CO2.

That equates to approximately 1.25 million Google AdWords ads served 1000 times per year to emit 25 tons of CO2.

Every time a business runs a Google AdWords ad, think of the trees we’ve planted helping to reduce the CO2 emissions your advertising generates.

Youtube advertising

A single hour of video advertising on YouTube emits approximately 360 grams of CO2.

That equates to approximately 69,444 hours of video advertising on YouTube per year to emit 25 tons of CO2.

Every time a business advertises on YouTube, consider that the trees we’ve planted are helping to reduce the CO2 emissions your advertising generates.

Your vision is our mission - and we make our living as a partner for growth-ready businesses.
But we make a difference where we can.

Sustainable partners

The Betrscaling Code of Conduct is a set of ground rules for the cooperation between Betrscaling and our business partners. Our requirements in the Code of Conduct are based on energy saving.

In marketing, thinking about sustainability is challenging and resource-intensive. We have chosen to support sustainable businesses by providing free graphics or link building through our sister company.

As part of our onboarding, we review the possibilities for energy savings on websites. Here we help with concrete measures to optimize, remove and avoid unnecessary plugins that are energy-consuming.

We buy used

We live and breathe digital dominance – but it doesn’t come naturally. We work long hours and often enjoy eating dinner in the office. It takes a lot of coffee to keep us going – and it takes a certain mindset to maintain one of our most important values: the entrepreneurial spirit in the office. We spend a lot of time in front of screens at our beautiful desks, which we are proud of.

EVERYTHING IS BOUGHT SECOND-HAND.

Contact us

Want to plant your seed with us?

Talk to our CEO, Nicholas, and find out how we can best help you.